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Email Briefings

 
 V- I Issue 9
 


Getting the Word Out

 

Many of our shareholders are asking what we are doing to let the world know about Santa Fe Gold Corporation. Here are a few of the most recent activities being used to get out our story:


Over the airwaves in The Big Apple:

Dale Jackson, host of the radio program "Money on the Mark", recently visited the Banner mill and Summit silver-gold mines to see our operations firsthand in order to be able to tell our story with conviction. He did so in preparation for an interview to be broadcast this weekend in New York City.  The interview will feature Dr. Carson, R. J. Bommarito and Paul Moore, the General Manager of Lordsburg Mining Company, and will air July 4, 2010 at 10:00 pm EDT on "The Apple" - 970 on the am dial in NYC (50,000 watts). It will also stream on www.am970theapple.com at the same time. Our commercial will air during the break to further support the effort.

The target audience for this show is an average listener who has little direct experience with gold, silver and mining stocks. For many longtime followers of Santa Fe Gold Corporation, the interview will cover a lot of familiar ground. The main purpose of this show is to engage for the very first time those who have not heard about us. That is what many people have been asking for - more exposure.

Many of you have not met Paul Moore, our General Manager, so this is an opportunity to become acquainted.

The one hour interview has been recorded already, and you can listen to it ahead of time by clicking here. It will also air again in a few months on the same station. Meanwhile, we have the right to distribute it freely and I would encourage you to pass it along to your acquaintances.


Dr. Carson on the road - again:

Dr. Pierce Carson, CEO, has recently traveled to NYC for the express purpose of being introduced to a group of about 35 investors and institutions. The potential activity that could come out of this meeting alone is tremendous.

As reported last month, prior to his trip to the UK Dr. Carson was in NYC being introduced to another group of private and institutional investors. This group has invited him back for a follow-up visit in light of the fact that our mill commissioning is proceeding so well.

We are discussing yet another trip to NYC to meet with the Rodman and Renshaw investors and institutions for the purpose of reporting on our progress.


KITCO: Kitco's web site is the most accessed precious metals information site online. As earlier reported, we are continuing to advertise on KITCO with a banner ad and a section for investor inquiries, both located on the home page. We receive inquiries weekly, often from around the world, asking for further information about Santa Fe Gold Corporation. Interest continues to grow.


Undiscovered Equities- an IR firm:

Recently Santa Fe Gold Corporation contracted Undiscovered Equities to act on our behalf in order to bring our story more attention. Undiscovered Equities is located in Boca Raton, Florida with another office in NYC. They are helping on numerous fronts. As you may recall, they last featured Dr. Carson at a conference they sponsored, followed by some private meetings in February.

Since then, they have been contacting shareholders with current information. I have personally received a few calls from them on that score, as have many of you with whom I have spoken. In addition, they plan another series of introductory meetings, and have tasked their team with calling their own proprietary list of potential investors. They are also exposing us regularly to those on their email list.

In February they conducted and distributed an interview with CEO Pierce Carson which can be viewed here . They are doing a great job! You can sign up for their email updates on their website.


MONEY TV:

We began working with Don Baillargeon andMoney TVa few months ago and have recorded several interviews in the ensuing months. The first was a video interview featuring Dr. Carson. Subsequent updates have been interviewing R. J. Bommarito, Director of Shareholder Communication. Each of these subsequent updates are just under three minutes in length. Here are a few the most recent ones:

4-16-2010: Silver Company with Gold Lining - Money TV click here

5-7-2010: Investor Confidence - MoneyTV click here

6-4-2010: R. J. Bommarito reports on a visit to the mine and the mill click here.


Radio and Internet radio:

As a reminder, we are still on air on the Larry Kudlow Saturday morning radio show in NYC with a one minute commercial run once per hour called "The Corporate Profile Minute". You can hear the commercial here.

The Korelin Economics Report - The original radio program dealing exclusively
with "asset based investing" listened to by over 2 million people last year.

Al Korelin and Steve Carr interview R. J. Bommarito on their weekend radio show. Each segment is less then five minutes in length. Click here and here

Summary:

We are making significant progress on the IR front:

  • There are other events and meetings that are taking place at the same time

  • We have received visitors to the mill and the mine by substantial investors

  • We have participated in a number of phone conferences

  • We continue email delivery of information

  • We have fielded many shareholder inquiries by phone

  • We have placed a substantial number of outgoing calls

  • Our shareholders are influencing others

  • Many brokers are adding to their own as well as their clients' positions

  • Analysts are preparing to initiate coverage of us

  • Our website is constantly being updated with all the latest information

  • More plans to travel are being discussed

All in all, the number of new eyes on our firm since we entered production is growing. It appears that that many of them are only waiting for the next guy to do something before they commit.


We are also making progress on the production front: A strong case can be built that our risk profile is now the best it has EVER been.

  • We anticipate a very low production cost per ounce

  • We are located right here in the southwest USA

  • We have commenced production

  • We have money in the bank

  • We are achieving high concentration ratios, thereby minimizing the shipping costs of our final product

That and so much more all contribute to the establishment of an operation with some of the lowest cost production in the world.

We are also proceeding carefully and deliberately on the planning front:

  • We are exploring in and around the mill and the mine to expand our resource

  • We are continuing to make progress on the world-class Ortiz gold project and have engaged specialized consulting firms

  • We are pursuing our strategy of obtaining additional ore to feed the under-utilized Banner mill.

  • We continue to hire and train additional personnel in anticipation of round the clock mill and mine operations

  • We are bringing to bear our decades of collective experience to increase efficiencies at every turn

We are continuing to see record precious metals prices:

  • With gold at all time highs recently

  • The US dollar nearing a top (its reversal will be bullish for gold prices)

  • Politicians around the world are spending money at historically unprecedented levels

  • The Euro is having its struggles

All of that, in addition to a reported shortage of physical gold and silver, should point to higher precious metal prices.

Taken together, these efforts and circumstances should result in enhanced profits for Santa Fe Gold Corporation. It has never been a better time to consider an investment in Santa Fe Gold Corporation.

Forward-Looking Statements:

The information contained herein regarding risks and uncertainties, which may differ materially from those set forth in these statements, in addition to the economic, competitive, governmental, technological and other factors, constitutes a "forward-looking statement" within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created thereby. While Santa Fe Gold believes that the assumptions underlying such forward-looking information are reasonable, any of the assumptions could prove inaccurate and, therefore, there can be no assurance that the forward-looking information will prove to be accurate. Accordingly, there may be differences between the actual results and the predicted results, and actual results may be materially higher or lower than any of those indicated in the forward-looking information contained herein. 
Quick Links
 
Santa Fe Gold Corp
R. J. Bommarito
Director, Shareholder Communication
810-392-5135
DISCLAIMER
 
This publication is an advertisement and/or a company update on behalf of Santa Fe Gold Corporation and may not be construed as investment advice.  This is not a solicitation to buy or sell securities and this does not purport to be a complete analysis of the company mentioned.  Investing in securities is speculative and carries a high degree of risk.  Past performance does not guarantee future results.  Readers should consult with their own independent tax, business and financial advisers with respect to any investment, including any contemplated investment in the advertised company. All information contained in this advertisement should be independently verified with the advertised company and by an independent financial analyst. You should independently investigate and fully understand all risks before investing. This email was prepared for and by Santa Fe Gold Corporation staff.  The information set forth herein was obtained from sources believed to be reliable, but there no guarantee to its accuracy or completeness. For further information on Santa Fe Gold Corporation, please contact R.J. Bommarito, director of shareholder communications at rjbommarito@santafegoldcorp.com. Current stock price and trading volume information is available from your broker and from online information services such as America Online, Yahoo and Bloomberg.  All projections, estimates, compilations of future earnings and/or market share represent the best estimate by management of the advertised company of the expected future growth of Santa Fe Gold Corporation and/or the industry as a whole.  While management of Santa Fe Gold Corporation believe all facts and figures are accurate, no assurances can be given that any of the projected figures will be attained. This publication contains forward-looking statements as defined in the Securities Litigation Improvements Act of 1996.  The words "believe, expect, estimate and project" and similar expressions define forward-looking statements, which speak only as of the date the statement was made.  Santa Fe Gold Corporation undertakes no obligation to publicly update or revise any forward-looking statements, whether because of new information, future events or otherwise.  Forward-looking statements are currently subject to risks and uncertainties, some of which cannot be predicted or quantified.  Future events and actual results could differ materially from those set forth in, contemplated in, or underlie the forward-looking statements.  The risks and uncertainties to which forward-looking statements are subject include, but are not limited to, the company's ability to meet its projected growth, the effects of government regulation, competition and other material risks.